Born and raised in Panama City, Panama before moving to San Antonio, Texas, Rita Serrano bring the Schneiderman Insurance Agency her extensive experience in insurance and financial services. Prior to joining the Schneiderman Insurance Agency, Rita was employed with Merrill Lynch Pierce Fenner & Smith where she worked as an Internal Annuity Specialist out of the corporate headquarters in Jacksonville, FL and was also a Registered Client Associate for an international group of financial advisors in San Antonio, TX. Her prior finance experience also includes Citigroup Investment Services where she was employed over seven years as an Investment Area Administrator in the Citigold division, which managed and maintained high revenue portfolios. Overall, Rita has over fourteen years of experience in the finance/investment and banking fields and has previously held the following licenses: Series 7 & 63 registrations, in addition to a TX Life, Health & Variable Annuity License, and a Property & Casualty License.
Outside of work, Rita is very active in the Performing Arts. She enjoys painting, producing dance events, enjoying live music concerts, dancing, and all outdoor sports, especially softball and volleyball. Rita continues to own and operate an entertainment business, contracting and producing dance entertainment for private and corporate events along with her daughter.
Rita is also fluent in Spanish